MySpace announced its "Data Availability" initiative this morning -- a service the company says is the first stepping stone toward its larger data portability plan.
The call was headed by Chris
DeWolfe, CEO and co-founder; Amit Kapur, COO; and Jim Benedetto,
SVP of technology, who described their excitement over MySpace's role in creating a more dynamic, social Internet.
With the Data Availability initiative, MySpace users will be able to
share their profile content throughout the Internet. What this means
is, eventually, rather than re-creating profiles across the Web, users
will be able to port their profile data onto each new Website and
social service they use. "Your personal
online social profile will become your Internet address," said DeWolfe.
The initiative is being built around open standards and is currently
deploying OAuth, an open protocol that allows secure API
authentication. "We feel open standards are key to a Web without
islands," said Benedetto. "Today MySpace is no longer an independent
island of data on the Web."
Get the full story at Internet Evolution.
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