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Akamai: We're a Cloud Provider, Not a CDN

Written by Ryan Lawler
Thursday, April 30. 2009 at 11:20 AM EDT 3 comments
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During yesterday's first-quarter earnings call, Akamai Technologies Inc. (Nasdaq: AKAM) CEO Paul Sagan might have signaled a shift in describing the company as a cloud computing provider, moving away from dreaded term "CDN" (content delivery network).

According to the transcript of yesterday's call you'll find only about 10 mentions of "delivery" or "content delivery," some of which are tied to the description of what other competitors have to offer. But do a search for "cloud" or "cloud computing" and you'll see that Sagan mentioned those terms 14 times.

More important than the number of times those terms were used is how they were used. Over the call and in the question and answer section, Sagan pointed to the opportunity that the company sees in offering cloud services.

"As our clients evolve more and more to take advantage of cloud computing, we're continuing to invest in even more advanced solutions to help them realize the full potential of network computing over the Internet," Sagan said.

While acknowledging that cloud computing "happens to be the phrase of the day that everyone wants to use," Sagan went on to justify how Akamai and its distributed architecture fit into the market for cloud services.

"It's really about network and distributed computing, and virtualizing infrastructure rather than dedicating a machine, or a license, or a person for each instance of an application or each end-users use of it," Sagan said.

It could be, in fact, that Akamai's always been a "cloud computing" provider. But now that the marketing jargon has become "hot," they are looking to take advantage of that.

In fact, Sagan suggested that Akamai was offering "cloud computing" services long before they were hip. Referring to cloud computing as "the idea of dynamic, adaptive computing capabilities," Sagan said, "This is an idea that we've been talking about at Akamai since we started more than 10 years ago."

Sagan went on to point to the company's edge computing and application acceleration offerings as examples of cloud services"

"We're already delivering on much of the promise of cloud computing with our edge computing offerings, which we introduced almost six years ago," Sagan said. "This is where we host and deliver applications from the Akamai cloud. The tens of thousands of servers we control around the world and manage like one big resource on behalf of our clients.

"In addition, our Application Acceleration Solutions, which we began rolling out in 2005, are designed to offer a cloud-based solution to the majority of enterprises that want to maintain a centralized computing infrastructure and make their applications available to a globally-distributed user base."

While much of the broader CDN market is focused on more commodotized bit delivery for media and entertainment customers, it will be interesting to see if Akamai's new cloud messaging starts to catch on.

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Comments
great post
randycoopernet

Rank: Pasha

Thursday April 30, 2009 6:47:24 PM
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Ryan, This was an excellent article. Thank you for bringing this kind of stuff to our attention. I wrote a complete reply to this on my blog.

 

Content Delivery Network Blog | CDN EvangelistThe blog for CDN professionals

http://www.cdnevangelist.com/

 

Randy Cooper

Re: great post
Ryan Lawler

Staff

Monday May 4, 2009 12:49:04 PM
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Thanks Randy. I found it interesting how Akamai all of a sudden is talking about the cloud, and it will be interesting to see how far they go with it and how much of a focus it is going forward. But I tend to agree with you -- even if the company says it's been doing 'cloud-like' functions for years, it's a little strange for it to adopt that messaging right when it becomes the hip new thing.

Re: great post
midou

Rank: Pasha

Wednesday May 6, 2009 9:01:13 PM
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I think Akamai are far from being a proper cloud computing provider such as Amazon EC2 where customers can have very low access to the OS and deploy advanced applications with a lot of flexibility.

I believe Akamai are just giving high-level API to their customers. No much space there to deploy advanced applications.

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