Netflix Gets on Sony Bravia HDTVsWritten by Ryan Lawler
 Thursday, July 9. 2009 at 05:45 PM EDT Post a comment
no ratings Netflix Inc. (Nasdaq: NFLX) added yet another distribution partner today, with the news that its "Watch Instantly" streaming service will be available on Sony Corp. (NYSE: SNE)'s Bravia line of broadband-connected TVs. With the addition of Netflix content, Sony joins a large (and growing) number of consumer electronics (CE) manufacturers that allow subscribers to the video rental service to stream movies into their living rooms. Netflix's streaming service is now available on broadband-connected CE devices from LG Electronics Inc. (London: LGLD; Korea: 6657.KS) , Samsung, and Vizio. The service is also enabled on Microsoft Corp. (Nasdaq: MSFT)'s Xbox 360 gaming console, the Roku Inc. Internet set-top box, and TiVo Inc. (Nasdaq: TIVO) DVRs. In addition to Netflix, Sony added content from Demand Media Inc. , including video from vertical Websites such as Golflink.com, Livestrong.com, and eHow.com. Sony Bravia HDTVs now have content from more than 25 different distribution partners, including Amazon.com Inc. (Nasdaq: AMZN) Video On Demand, YouTube Inc. , Sony Pictures Digital Inc. , Crackle, and Dailymotion. Tags: Business, Netflix, Partnerships, Sony, Streaming Video, Technology, Video
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